WHY S.O.N.A.R. Tools?

S.O.N.A.R. is MindSEO’s Scientific Online Network Analysis & Research solution, a web-based Digital Intelligence software that tracks websites and specified digital ecosystems.

S.O.N.A.R. is more than just an SEO platform; it’s an all-in-one digital intelligence platform because it integrates several solutions for the main internet marketing disciplines – SEO, social media marketing, content marketing and marketing analytics – along with competitive intelligence reports and tools.

It helps agencies, marketers, IT and analytics professionals to manage and measure their efforts and digital marketing strategies, so they can develop a unified strategy to maximise their company’s online marketing results.

WHAT do you get with S.O.N.A.R. Tools?

You get all the most valuable digital marketing and SEO tools integrated into just one valuable digital intelligence platform.

Increase your digital ROI (Return On Investment) with the help of S.O.N.A.R. Tools, by understanding the factors that affect your digital business performance and using its tools to optimise and improve your online presence, increase search engine visibility and maximise online marketing results. Our subscription-based service offers many significant advantages, an intuitive interface, more than 60 valuable features, training, and support, SEO specialist dedicated account, customised reporting based on website problems, high priority issues and much more – see bellow a summary of the Platform Highlights and its Main SEO Features.

S.O.N.A.R. offers solutions for any business, company size, and needs. Check our Basic, Professional, Enterprise and Custom solutions in S.O.N.A.R. Plans Description page and choose which better fits your digital marketing necessities.

If you are interested in becoming a partner, we have exclusive partnership conditions for Agencies that partner with MindSEO and also for Startups.

HOW does it Work?

S.O.N.A.R. crosses all the information gathered with multiple third-parties’ APIs through its own algorithms. Some S.O.N.A.R. algorithms were developed using machine learning techniques that allowed to better fit the data collected or queried on some of the S.O.N.A.R. Tools, and provide more accurate results.

When necessary and on occasion, crawlers and other S.O.N.A.R. Tools algorithms and features are quickly updated, to adapt to search engines’ core ranking algorithm changes that may affect the platform’s quality or to deploy new features and improvements. S.O.N.A.R. is in constant development to maintain its excellence and assure that you get the best digital intelligence platform in the market.

S.O.N.A.R. algorithms are part of MindSEO’s set of powerful bots, the N.E.M.O.S., our Network Exploring Machines & Online Scanners.

Learn more about how S.O.N.A.R. platform works on our Getting Started page.

Start Using S.O.N.A.R. Tools to Reach Organic Search Success and Competitive Online Presence.

S.O.N.A.R. Tools Highlights


Discover the main benefits that will help you optimise your online presence, leverage your search rankings and raise your brands awareness and popularity in the online world.

Schedule and on-demand technical SEO audits

Decreases time and work volume for technical and SEO issues verifications

Time-saving tools that simplify your technical SEO issues solving processes

Content marketing effort monitoring

Content marketing strategy optimisation

Social network impact monitoring

Empowers social media strategy optimisation

Leverages brand awareness and engagement

Website health (quality) monitoring

Keyword research and SERP / Rank analysis

Internal link structure optimization

Backlink management and monitoring

Landing page SEO optimisation and management

Competitive intelligence and benchmarking

Striking, interactive and insightful marketing analytics reports

Traffic monitoring to understand which channels attract more visitors, leads, and clients

Web site goals and conversions monitoring

Custom reporting, automatic and on-demand

Configurable email alerts to be instantly notified if a project faces negative moves and issues

Fast to set up and easy to use tools, always with tips to guide you through their settings and tasks

Web-based software accessible anywhere and in any device, mobile or desktop

Integration of data and functionalities between tools

Website monitoring for WCAG 2.0 accessibility conformance in web content

Project and task managing for optimising SEO process plannifications and follow-ups

S.O.N.A.R. Main Features Summary

And WHICH TOOLS are present in S.O.N.A.R.?

Discover below the main features you will find in S.O.N.A.R. Tools software and with which you will work to save time, resources and improve your internet marketing goals.


Monitoring, Records and Trends of Total Visits, New Visits, Traffic Sources and Demographic Data. Discover more Web Analytics Features »


Meta Data, Broken Links and SEO Issues like Duplicates and Technical Measures. Discover more Website Audit and Monitoring Features »


Benchmarking, Records and Trends on Website Rankings and SERPs Positions. Discover more Rank Tracking Features »


Analysis on Keyword Performance and Detection of Keyword Opportunities. Discover more Content Marketing and Keyword Research Features »


Interactions on Social Networks, Keyword Mentions on the Website’s Ecosystem (Web Buzz) and Facebook Insights. Discover more Social Media Analytics Features »


Measures, Records and Trends on Hyperlinks & Anchor Text. Backlinks Benchmarking and Google Link Popularity. Discover more Link Monitoring Features »


Advanced Analysis on Hyperlink Factors to establish Hyperlink Quality, detect Bad Quality (Toxic) Links and Track Link Changes. Discover more Link Management Features »


Sitemap Generation and Assisted Search Engine and Directory Submission, for Organic Link Building purposes. Discover more Crawling and Indexation Features »


Keep Track on how to Optimise your Website and overall Digital Presence. Discover more Learning Materials Features »


Manage a journal-like record of any events that might influence your website, full user management and get notifications about any link profile changes so you can react as quickly as possible. Discover more Events and User Management Features »


SEO report customisation, branded reports, on-demand or automatic email reporting. Discover more Reporting Features.»


Manage a journal-like record of any events that might influence your website, full user management and get notifications about any link profile changes so you can react as quickly as possible. Discover more Events and User Management Features »


Spy on competitor’s backlinks, links profile, traffic, social citations and rankings. Discover more Competitor Spy Features »


Dedicated account manager/specialist, Monthly reports, ad hoc reports, SEO/SEM consulting. Discover more S.O.N.A.R. SEO Consulting Services »


Discover what our partners and customers say about S.O.N.A.R. Tools and its Consulting Services.

Our partnership with MindSEO allows us to have a team of professionals that supports our work either with Data Science, either with tools like S.O.N.A.R. Tools or even with an unbiased view and opinion, so we can develop the best results for our clients.

Jorge Castanheira

Jorge CastanheiraManaging Director - Wunderman Portugal

MindSEO allowed us to do a migration with full assurance that everything would go well, due to great preparation and monitoring with the help of S.O.N.A.R. Tools, and documentation that they provided us in this process.

Paulo Pimenta

Paulo PimentaCEO - KuantoKusta

Get high ROIs with the help of S.O.N.A.R. Tools supported by MindSEO's Team

This website is still in development. This is a demo store, at the moment. All Transactions will be cancelled/denied. Dismiss